China Martens

China Martens

Research Director, Enterprise

As a Research Director at DoubleCheck Research, China interviews clients’ customers and derives client recommendations based on those conversations.

China’s background includes twenty years of experience in a mix of roles, primarily industry analyst and technology journalist, reflected in her most recent dual position at the Americas’ SAP Users’ Group (ASUG). As well as writing and editing daily articles helpful to ASUG’s 100,000 members, China also led ASUG Research, where she created member surveys, analyzed data, and wrote reports.

China has seven years’ experience as an industry analyst. At 451 Research, she advised VC and vendor clients on potential investment targets and wrote timely reports on business software development including mergers and acquisitions. Later, at Forrester Research, China focused on enterprise resource planning (ERP) application strategies for mid-size and enterprise clients including vendor selection and upgrade decisions. She also wrote research and thought leadership papers. China has worked in the UK, France, Hong Kong and San Francisco and currently calls Boston home.